The Citroen DS3 Racing will get a new version in the future as the company keeps its DS line, and the original DS3 version, alive. With a series of special edition Citroen DS3 models keeping the market interested, the practice of using exclusive options and new versions will extend from the hot hatch to the larger and more luxury Citroen DS4 and Citroen DS5 models.
In speaking to the WhatACar site, Citroen product planning director Thomas d’Haussy says: “We will be offering exclusive options and probably exclusive models. We have already done this a little with the DS3, including versions with matt finish paint. The policy will be extended to the DS4 and Citroen DS5 review, but perhaps in different ways.”
The process will mostly involve limited edition interiors and new paint jobs, but the Citroen DS3 Racing itself has performed beyond expectations and something new in the near future will be reserved for it. No concrete details are forthcoming, but the racing model has been a much bigger seller than originally planned and a revamped version will attempt to drive that demand even further.
What’s more a hot version of the DS4 is also in the works. While hard to imagine, d’Haussy apparently says: “We have a lot of imagination.” We can also expect to see big plans for the Chinese car market as Citroen takes advantage of its growing presence there.
The Citroen DS4 is very difficult to sum up – even the press guys from Citroen themselves are unsure of just how to define this model. It’s not strictly speaking a coupé, although it is sometimes compared with the Scirocco. It looks dynamic and sporty, but it is also spacious and adaptable with room for four passengers and all their luggage. A sedan then? But the wheelbase is quite high off the ground, in the new crossover style.
All-in-all, driving the DS4 is like having access to three different cars, each in the same percentage. Does it work? We’ll find out later, but Citroen has been careful to provide three balanced personalities, without going overboard. The car has character in true DS style, providing an alternative to the more sober and formal C4. In fact, we think Citroen could only have done this with the new DS range – letting their imagination have some freedom but while designing something with just the right curves and straight lines, well proportioned, elegant and less audacious than the DS3.
Okay for the design front, then. The windows are perfect (and Citroen is particularly proud of them) and we’re quite taken with the hourglass-shaped C pillar, which would have been exaggerated if Citroen hadn’t matched it to a chubby rear. The only problem with this design is that it looks great but means you can’t actually open the rear windows, which is a problem exacerbated by the good-looking doors, themselves not particularly accessible or practical. In short, you wouldn’t want to be shut in the back of the car for too long. The DS4 is dead sexy, but not always particularly functional. Peculiarly French, you might say.
Citroen had promised an interesting marketing campaign for its new DS4 and these videos (exclusively previewed by our Italian colleagues on Autoblog.it) are certainly that. The first Citroen DS4 marketing video involves a baby saying ‘no’ to every question asked and the rest of the videos, after the jump, follow it that same vein.
The DS4 marketing campaign uses a candid camera format to promote the new crossover car and the (stretched) message is about not following conventions. We’ve got our doubts over how successful this DS4 campaign might be, but watching all six doesn’t really do the company any favours as you do get an overload of seeing people doing silly things and then feeling silly when they find it’s a hoax. Still, Citroen is being adventurous, which is what its car and its DS range is too, and we’re involved enough to want to get to know the DS4 more closely.
The first video of the Peugeot SXC concept which was revealed at the 2011 Shanghai Motor Show has been released. In it, we get a closer look at the French-branded but Chinese-designed hybrid crossover and while we’re not quite convinced by the svelte but futuristic look in a European context (although are there some similarities to the Citroen DS4…?), we do like the high-tech video they’ve produced.
The Peugeot SXC is driven by a new petrol-hybrid powertrain with a 220-hp, 1.6-litre turbo engine and an electric motor positioned at the rear. The Hybrid4 system produces 315 hp in total and can run in electric mode alone. Fuel consumption is measured at 20.7 km/l and CO2 emissions are down 143 g/km.
After the Citroen DS5 presentation at the 2011 Shanghai Motor Show, the French company has released all the last videos of the Citroen DS4 design in a flurry, probably to concentrate on the new model instead. The DS5 is the next up in the DS range after the DS4 and the two are more similar to each other than the first DS3.
The first video is about “first impressions” on seeing and driving the DS4 but it actually gives us some extra information about the crossover style driving characteristics. While trying to keep a coupé feel, Citroen has also made sure the driver sits up high, in a comanding position, while also having some fun. The fifth episode takes a closer look at the Citroen DS4 interior and while we find the videos slightly exaggerated in terms of their praise for the work done, they’d be good viewing for anyone interested in a career in car design.
The final sixth episode in the DS4 design video series looks at some of the past inspiration and iconic DS model referred to in the making of the modern vehicle, and where the range could go in the future. See after the jump for the last two videos.
The Citroen DS4 style gets another video in the third of six instalments on the model. It’s a good looking and in these videos, helped along by the sensual French language (or is that just me?). The DS4 is being described as a unique five-door coupé, although there is some mixed messaging as it appears the designers want it to be all things to all people - it’s not really a coupé, it’s not a proper hatch, can we call it a crossover?
We like the last quote: “It’s a looker”, which probably best classifies the car. In any case, we’ll get a look at the new Citroen DS4 when its production version debuts in Europe later this year.
The Citroen DS4 luxury interior shows off in this video - the second in a series of six episodes designed to give us a closer look at the second model of the DS range. Citroen is apparently happy with what it’s produced in the DS4 which appeals both to men and women and has a mix of “German rigour and Latin character”. Not having seen the DS4 live yet, we’re not totally convinced but in any case, this video of the DS4 interior would seem to indicate a refined model, all the same. They’re describing it as typically French, unostentatious, and inspired by haute couture. See what you think in the video above.
The Citroen DS4 is set for launch and this video takes us through the design phase of the car. Golden quotes from the video include: “Only a bunch of Frenchies could have wanted to make this car” and “Try designing a handle you can’t see - it’s not that easy”. It’s one of those soft, inspirational videos but with a couple of awards under its belt, the Citroen DS4 is a much anticipated model.
It won’t be easy to continue the success of the DS range that started with the original DS3. But it seems Citroen has played a very clever card on this one. They wanted to expand their new family, but without relying on the same quirky design style as the DS3. That car would have been difficult to make bigger while keeping its original funky feel. And so they started again and what we get is a smooth and sexy coupé-hatchback-crossover. We’re keen on seeing how this pans out.
There will be an internet pre-launch sale of the Citroen DS4 before the new member of the DS family gets its official launch across all European markets in the second quarter this year. The DS4 online sale will start on February 28 and is reserved for the German, French and Swiss markets. 500 models will be available for sale, in the THP 200 and HDi 160 engine versions, both with CMP6 transmission. The models don’t include the entry level version of the 1.6 VTi with 120 hp, which in France will cost about 22,500 euros. The 1.6 HDi model with 110 hp is the entry level option in the diesel line-up, and it has pricing starting at 23,900 euros. The models will go on sale from 11am on the 28th at the ds4.citroen.com website.
Pricing for the new Citroen DS4 for the French market has been released, and it looks like it could be another imrpessive effort from the French company. The C4-based hot crossover will be offered with plenty of standard kit, including ABS, ESP, traction control, multiple airbags, cruise control, stereo system and air conditioning, onboard computer and more. Plenty of bang for your buck, in short. Prices compared to the standard C4 see a mark up of about 700 to 2,500 euros (on the same engine options). The bottom end of that mark up represents the possible best selling 1.6 HDI version with 23,990 euros. After the jump you’ll find the French pricing for the Citroen DS4, while more information for the European market will probably be released at the 2011 Geneva Motor Show.
Like the DS3, the Citroen DS4 will also get its own racing version which will be produced in a limited run of vehicles. This time though the DS Racing model could have a hybrid drivetrain according to reports.
AutoBild writes that the DS4 Racing will have the same 1.6-litre turbo engine with 200 hp as the DS3 Racing, but will have a 95-hp electric motor placed on the rear axle. That makes it an exciting prospect but we probably won’t be seeing it until sometime halfway through the 2013. The ’standard’ DS4 model will appear across European markets next year.
We thought we’d get patriotic on behalf of the French and check out the the Citroen stand at the 2010 Paris Motor Show. The new Citroen C4 and Citroen DS4 are on display, as is the remarkable DS3 WRC model - it’s a real head-turner just for its paint job if nothing else. The five-door C4 is an elegant model, not particularly riské but then if you want something more eye-catching, Citroen is betting that you’ll go with the DS4. It’s got good looks even if interior comfort is perhaps not the best.
The Citroen C4 Picasso gets a restyling as well as the C5 with new headlights with LED technology. The Citroen Lacoste concept car is also on display as Citroen’s take on the partnership-with-a-stylist theme. The Lacoste looks like it could be a summer successor to the Mehari model, created strictly for free-time fun.
Live in Paris Citroen C4, DS4, DS3 WRC and Lacoste Concept
Continue reading: Citroen DS3 WRC, DS4, C4 and Lacoste live at the 2010 Paris Motor Show