All posts tagged bmw x3
Bmw X3: against pick ups in American advertisement
What lovely sarcasm this ad has in its presentation of the Bmw X3: not as vulgar as other American SUVs.
Via | Carscoop.blogspot.com
X1, X3 and X4: it's raining SUVs and SAVs at BMW
It’s seems that over in Munich they love the letter “x”. Despite purists of the BMW brand maybe scratching their heads, the company is seriosly intent on broadening its range of SUVs and SAVs.
The great success of the new X5 and the X6 is clear testimony to the heightened appeal of this type of car. In means that BMW certainly does not have any intention whatsoever of curbing its nvestment in such fertile niche markets.
In fact in 2010 it will be X1’s turn, the smallest of the BMW SUV’s whose dimensions place it halfway between the series 1, whose mechanics and platform it will use, and the series 3 touring. The new entry-level of the X range will have much a stylistic recall to its X6 sister. In particular the back-window and rear shape seen in camouflage phase, will be less truncated than the X5 and X3.
Continue reading: X1, X3 and X4: it's raining SUVs and SAVs at BMW
BMW: the entire X range to be produced in Spartanburg
A future of stars and stripes for the offroads of BMW: given the progress of the euro-dollar exchange rate, management has decided to move the major part of the range’s manufacturing to Spartanburg, South Carolina. 750 million dollars has been dedicated to the facility from which 240,000 vehicles a year will be produced - a significant increase on the current 150,000. In addition 500 new employees will be hired.
In the course of the next five years then, the following developments will occur: the Z4 will return to Europe, and in its place the new generation BMW X3 from the Magna Steyr line of Graz will arrive. “Incorporating our know-how into SUV material will improve efficiency,” said Frank-Peter Arndt, member of BMW’s board of directors, in an interview with Automative News. “Increasing production in our most important market therefore represents a natural step,” he concluded. In the USA, the X3 and X5 sold 58,089 units in 2007 (an increase of over 8.9% on 2006).
Given the euro-dollar exchange, so unbalanced in favour of the former, many european manufacturers are taking more drastic measures, including BMW: realising overseas profits under this current pressure is not as easy as in the period of the weaker euro. And so also VW, after having closed down production of its last American facility in 1988, is about to return to the USA.
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