Ferrari released yet another video about its recently unveiled Tailor-Made Program, which we introduced with a dedicated post a few days ago together with the first official video. This program offers a wide range of choices of racing-derived materials, finishes, liveries, fabrics, colors and so forth, which will allow future buyers of Ferrari California, 458 Italia, 458 Spider, 599 GTB Fiorano and FF to customize their new cars according as they wish.

Basically, the clients will be invited to Ferrari’s factory in Maranello and guided through the selection process by a personal designer, who will guarantee that the resulting cars will be both unique and loyol to Ferrari’s tradition.

The Tailor-Made Program includes three collections: Scuderia, Classica and Inedita. The Scuderia collection is based Ferrari’s sporting history, offering a choice of racing-derived materials (such as carbon fibre, Kevlar, Alutex, fibreglass and aluminum), alcantara finishes and racing-inspired liveries. The Classica collection features vintage finishing with leather, wool, denim, cachemire and velvet, dragging inspiration from Ferrari most iconic GTs of the past. Lastly, the Inedita line introduces an element of experimentation and innovation in terms of styling, colors and materials, making use of denim, flashy leather colors, gold finishing and modern fabrics.

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