In an interview with Automotive News, Joel Weinberger, head of Audi’s dealer council, revealed some interesting information about the next Audi Q5. When questioned about the position of the market in the USA he replied, “The Q7 is a really big vehicle. Just size-wise you have to look at the (Lexus) RX 330 as your target. The Q5 will fit into that niche and it should not
cannibalize the Q7. It will be bigger than the (BMW) X3 and (Acura) RDX. Smaller SUVs tend to be more female-oriented.”

Other interesting news on the engine front: in the American market the hybrid variant will arrive first and only afterwards will the diesel version be released, “The Q5 will go hybrid first and not diesel. Audi has told me the unit cost of a diesel is $4,000 more but they realize they cannot sell it for $4,000 more - the premium will be half of that. We’ll sell them if they can keep pricing in line.”

(no votes)

0 comments