Jeep has denied original reports that the video above acidentally showed the first glimpse of a Fiat-Jeep SUV in clay model form. The Fiat-Chrysler partnership will have a big impact on the Jeep brand, which is set to develop a crossover-SUV (called CUV) on the base of Fiat’s C-Evo platform.

Chrysler has stated that the clay model in the video is merely a past design study. It’s almost a shame really, as Autoblog.com at least was happy to see that plenty of “Jeep design cues” seemed to have been included. Which should be a note to Jeep that when it does build its Fiat-based SUV if it wants to keep the Jeep punters happy, it will still have to look like something the brand generally produces.

Chrysler’s statement was the following:

“While we certainly appreciate the interest, the clay model and sketches in the YouTube video represent past design studies, not the future of Jeep design. This and similar videos are targeted toward college students and the youth market in general, to build excitement about the Jeep brand, and to provide a glimpse into some of the processes we go through to create iconic Jeep vehicles.”

(no votes)

0 comments