You’re looking at official Lamborghini images taken as the 10-day Aventador LP700-4 Roadster media launch began. The tour to educate dealers and entice the public really kicked off when it reached the south runway at Miami-Dade Airport, where videos and photos were shot. After getting dispensation from the Federal Aviation Administration and the nod from Miami-Dade County, five Lambos took to the runway, where they exceeded the take-off velocities of between 150 mph and 180 mph normally seen at the airstrip with speeds in excess of 210 mph.
Posing for a few shots in front of a Boeing 777 rounded out the event that began with an unveiling in Lummus Park and a 30-vehicle parade along Collins Avenue which led to the wild airport demonstration.
At the beginning of the media tour, that will also mark the brand’s 50th year, Lamborghini CEO Stephan Winkelmann said “The Aventador Roadster is our most exciting production car ever, and I can think of no better place to celebrate its launch than here in Miami.” As it’s a drop-top hyper car with a 700 hp V-12 that can accelerate to 62 mph in 3.0 seconds, we’d have to agree that Miami, with its international culture and incredible weather must make the Aventador feel at home.
The accompanying press release confirms that “due to integrated planning on behalf of Miami-Dade officials and the FAA, there was no impact on flight arrivals and departures.” So no tourists were delayed in the making of these pictures.