In the world of auto blogs and car blogging, there’s a new kid on the block in the form of Nick Reilly, Opel/Vauxhall CEO. It will be interesting to see the success of this initiative as often blogging CEOs and PR departments are not always welcome in the blogosphere.
If the introduction is anything to go by - “We look forward to having an interesting, productive dialog” says Opel - it could be a good thing. But if it turns into a propaganda machine for Opel, we’re definitely not on a winner. I’ll be curious enough to keep an eye on the blog as it goes along and hopefully it might prove to be an interesting read.
To see the blog, and Nick Reilly’s first post on his whirlwind tour of Europe, and getting the government back on side, go to Driving Conversations at GMBlogs.
TataNano
08 Jun 2010 - 19:33 - #1The GM “crisis” blog is a rather intersting example of large corporations stepping up to the plate and communicating diffcult subjects via the web. However, I wonder why the initiative stopped in late 2009 - Opel / GM are still in the middle of a storm with major governmental decisions coming up soon. It would be good if management kept up their open communication. What is the latest news on this? Anyone know?
wheel balancers
26 Jun 2010 - 01:51 - #2Blogging is a good way for businesses like Opel to communicate with their customers.For the latest news,incoming car models and a lot more.Many people is engage with blogging,this way information can be easily passed and it can be an effective marketing strategy as a plus.