Reports that Seat is going to China have been confirmed by the head of VAG, China, Winifried Vahland, who says that it’s not a question of “if”, but rather “when”. The plan for the Seat brand in China will be revealed next week at the Guangzhou Auto Show, although its assumed that Seat will initially focus on the south of the country, where brands like Honda and Toyota are strong.

If Seat models are to be sold in China, it would complete the entire Volkswagen Group offering in that market, with everything from Bugatti to Skoda available. The name of the Chinese company that would partner in the Seat initiative has not been revealed, but Volkswagen’s ties with FAW and SAIC (the Shanghai Automotive Industry Corporation) would indicate one of these two.

Source | Es.autoblog

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