This funny video with Michael Schumacher is to promote safe driving and no drink-driving, and while it might come across as a nifty marketing tool for Bacardi, it’s amusing all the same. I’m quite cynical about alcohol companies and their “drink responsibly” campaigns, but at least some put the effort in. The best thing about the video? The Italian barista!
Eileens SoM
28 Feb 2011 - 08:30 - #1I’m also sceptical about the drins companies doing “alcohol aware”. It’s a fun video though.
Martin Pearson
08 Dec 2011 - 16:42 - #2That’s a funny video - I guess it must have made quite a mess on the inside of that nice car. Safe driving is no accident.
I Drive
14 Dec 2011 - 10:01 - #3A little bit dated now given Schumacher’s more recent exploits on the track. But amusing nonetheless. I guess they should do a new one with Seb Vettel