Alfa Romeo has revealed it will be unlikely to export the MiTo to the USA, concentrating on larger models for the US market. According to CEO Sergio Cravero the MiTo might prove too small for Americans, despite its pure sex appeal.

“A preliminary product assessment for a sporty three-door small hatchback showed potential volumes in the U.S. right now are roughly 20,000 units a year,” Cravero said. “That is not enough to make it a viable business case.”

The MiTo was originally on the list of Fiat models that would be taken to the US under the Fiat Chrysler deal. From Alfa Romeo, other models for the US market included the Alfa Milano, but with no word on whether the Giulia will get an American debut, we’re wondering if the Milano will be the sole flag-bearer.

Source | Automotive News via Autoblog

(no votes)

0 comments