Whether the pursuit of multiple hybrid models will be very profitable or not, Fisker has plans to produce three different versions of its Karma plug-in hybrid technology. The company has limited experience in this niche market but plans to produce a range of cars.
Vic Doolan, board member at the Finnish company, has revealed that the aim will be to have 3.3 percent market share in the luxury segment by 2012. The first roll-out of cars will take place in 2010, at 7,500 vehicles, a number expected to double by 2011. The company is adding to its sedan version a coupé, a cabriolet, and even a SUV - each to be produced in 7,500 units a year.
Source | MotorAuthority
Comment preview