Toyota: a 70% increase in Prius production, destined for the US market

Posted: Monday 28 July 2008 by Alison

toyota prius

The next generation Toyota Prius will be available for sale in the course of the next year, and will produced in higher numbers - a good 70 percent more than the current according to Automative News.

To make for new assembly lines required for such a strong increase in production, next April the Japanese company should move production to its minivan Wish chain Tsutsumi facilities, where two models are currently produced.

It’s an excellent opportunity for the company in the American market, strangled by petrol prices, which is just crying out for hybrid vehicles. Long waiting lists demonstrate this, some of many months, and the 281,300 units sold last year.

To enter the US market in the best possible way, Toyota will also move some of the Prius production to a Mississippi facility, where together with the Tsutsumi factory, 480,000 units a year will be produced.

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